Oliver James White On Fulfilling Project’s True Potential

Oliver James White On Fulfilling Project’s True Potential

PROJECT: NU MOON, 2020
WORDS & ARTWORK: OLIVER JAMES WHITE

Over time, through music projects, I’ve learned to explore the client’s concept and vision in writing well before jumping into digital programs.

Too often I would sketch in 3D and hope for an idea or a visual to fall into my lap. This approach often led to a lot of time spent unproductively, with many concepts that I enjoyed the look of, but did not fit the brief. Once a concept truly makes sense and fits the story, the process of making suddenly becomes exciting and inspired.

Put yourself in the shoes of every client. I loved listening to the song while working and I think by doing that, a part of it made its way into the mood of the final result.

The benefit of really listening to the client will help you reach the project’s true potential.




Oliver James White is an Australian designer based in Adelaide with a strong emphasis on 3D image-making and animation.
PROJECT CREDITS

Oliver James White, in collaboration with JJ Weihl / Discovery Zone

Music & Video Direction: JJ Weihl
Production: JJ Weihl & ET
Mastering: Josh Bonati
Artwork: Oliver James White
ONE LESSON LEARNED IS A FEATURE IN WHICH CREATIVES SHARE THEIR PROJECT AND THE MAIN LESSON THEY’VE DISCOVERED WHILE CREATING IT. 
Monthly Edit Newsletter, Curated By ⤵